Enterprise MobileNext Forum Announces Michael Saylor as Keynote of Second Annual Event

Framingham, MA — October 2, 2012 — Enterprise MobileNext Forum, a two-day forum dedicated to the most pressing enterprise executive decisions related to mobile management, innovation, and transformation, today announced Michael Saylor as the Keynote speaker for the second annual forum, taking place this November 28 – 29, 2012 at the Hyatt Regency in Santa Clara, CA.  Michael Saylor is Chairman and CEO of MicroStrategy, and New York Times’ best-selling author of The Mobile Wave: How Mobile Intelligence Will Change Everything,  which examines the latest trends in mobile technology and the impact of mobile on how businesses operate and how entire industries and economies are powered.  Produced by International Data Corp (IDC), the premier global provider of market intelligence, and IDG World Expo, the leading producer of world-class tradeshows and events, Enterprise MobileNext will feature visionary thought leadership as well as real world case studies on how executives are implementing  enterprise solutions in an increasingly mobile world.

“The forum features a combination of best practice case studies, executive presentations, expertly moderated roundtables and ‘unconference’ formats to draw senior mobile enterprise decision makers as they plan for 2013 and prepare for the growing demand for mobile applications and support.  Attendee registration has been phenomenal with more than hundreds of mobile IT professionals already registered for the event,” said Stephen Drake, Program Vive President, Mobility and Telecom, IDC.  “Not only are last year’s attendees returning but new senior mobile IT executives and lines of business managers are also registering at a record pace.”

IDC has recently released the list of participating analysts at the event. Enterprise MobileNext Forum attendees will have the opportunity to meet privately with an IDC analyst for real-time advice. To ensure a strong return on your their time at the forum, attendees will have access to more than a dozen members of IDC’s enterprise mobility team available for complimentary one-on-one meetings. Each team member is an expert in a specific area related to enterprise mobility. Meetings are scheduled on-site during breakfast, lunch, and networking breaks.

Enterprise MobileNext Forum also provides opportunities for attendees to interface with established mobile players such as AirWatch, Apperian, ATT, GroupLogic, and Iron Mountain and multiple emerging mobile vendors including DoubleDutch, MobileOps, Mobiquity, SevenTablets.  This is the attendees opportunity to share, explore, debate and problem-solve for the most pressing enterprise decisions with both leading and emerging vendors.??The forum’s content, agenda and speaker line-up is being developed in collaboration with Enterprise MobileNext’s Advisory Board, consisting of top enterprise executives, wireless industry leaders, and IDC’s senior mobile analysts.  Please visit the event web site, www.mnextforum.com, for a complete list of advisory board members and a preview of the innovative conference program.

For more information regarding sponsorship opportunities, please contact Michael Deutsch, SVP Sales, IDC at mdeutsch@idc.com.

For more information regarding Enterprise MobileNext , please visit www.mnextforum.com

About IDG World Expo

IDG World Expo (www.idgworldexpo.com) is a leading producer of tradeshows and events for professionals and consumers seeking world-class education, strategic business relationships, and access to industry-leading products and services. IDG World Expo’s portfolio of conferences and events includes Macworld / iWorld, the MacIT® Conference, the Electronic Entertainment Expo® (E3®), Anime Expo®, The Game Marketing Summit, Enterprise MobileNext (mNext), and Macworld Mobile. IDG World Expo is a business unit of IDG, the world’s leading technology media, research and event company.

About IDC

International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. IDC helps IT professionals, business executives, and the investment community to make fact-based decisions on technology purchases and business strategy. More than 1,000 IDC analysts provide global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. For more than 48 years, IDC has provided strategic insights to help our clients achieve their key business objectives. IDC is a subsidiary of IDG, the world’s leading technology media, research, and events company. You can learn more about IDC by visiting www.idc.com.

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PR Contact:
Linsy Miller, VP Marketing
IDG World Expo
(508)-424-4836
lmiller@idgworldexpo.com

Sponsorship Contact:
Michael Deutsch, Sr. Vice President
IDC
(508)-935-4348
mdeutsch@idc.com